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About Assured Property
A home of your own. A stronger foundation for life.
Owning a home is about more than property. It’s about security, independence and having more say over your future.
Founded by local developer John Kenel in 2004, Assured Property builds practical, well-located homes in the Waikato for homebuyers and long-term investors.
John’s goal is simple: help more people own their own homes and build a life that can’t easily be pushed around. That’s why we’re also working with Bridge Housing, a charitable trust, to create pathways from renting to owning.
We’re a local business, working with local people to build homes that make a difference.
Customer Stories
"Super easy to deal with. Very professional. Would definitely work with the team again."
York
"The team at Assured have been great to deal with and have made this whole process of buying a new build and purchasing off the plans seamless. With all of the uncertainty over the last couple of years, they have delivered everything they promised in spades."
George
"Great communication. Great people. Great product."
Simon
"I have found John, Ryan and the team at Assured to be highly professional, thorough and most importantly, they are trustworthy."
Rachael
I need another one. Buying brand new and having a 10-year build guarantee is excellent peace of mind.
Brendon W.
“We didn’t have any complaints. We meet every day, me and my daughter, and if something goes wrong, we usually have a bit of a bitch session – but we’ve never done that with Assured Property.”
Philippa
Latest from John
Housing, property, money, and what’s happening in New Zealand.
John Kenel in The Post on the RMA reforms
Parliament has passed the Government's resource management reforms. The old RMA is replaced by two new laws: a Planning Act covering how land is used and developed, and a Natural Environment Act covering how the environment is used and protected.
The Post asked five people across the development and building sector whether the changes will actually get more houses built. The views were mixed. Some felt the reforms don't go far enough. Others expect a bumpy year while councils learn the new rules.
Assured Property founder John Kenel was positive about the direction.
"Politicians always say they are going to make it easier to build houses, but this government has been doing that, and the RMA changes look set to continue that process, and unlock more housing."
John has been building homes across Hamilton and Cambridge since 2004. His view is that New Zealand's biggest housing problem has never been the ability to build. It's been getting permission and infrastructure in place. He pointed to the lack of pipes and other infrastructure as the long-standing hold-up, and said the fast-track process is already helping speed that up.
The new regional plans will take time to develop, so the changes won't happen overnight. But we think they're a step in the right direction for Waikato and for New Zealand.
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New
The Hamilton Property Guide
2026 issue edited by John Kenel, Assured Property
Community Involvement
Waikato Financial Literacy Fund
John and Nicola Kenel established the Waikato Financial Literacy Fund with Momentum Waikato, supported by Assured Property Investments.
The fund helps people, especially young people, learn practical skills for managing money. It supports financial education covering budgeting, saving, understanding debt and planning ahead, helping people build good habits and work towards a more secure future.
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